Tweet of the day comes from @kateo.  This is absolute brilliance.

“I can’t figure out why @foursquare hasn’t created an “I don’t care about the 52 badges you unlock from your 796 check-ins at #SXSW” badge.”

A form of self expression where the promotoer thinks he/she is, almost subliminally, bragging about themselves in the context of a humble statement or complaint. 

Everyone else listening thinks he/she is a jackass.

Examples:

“Traffic was a bitch today, I could only get my Mercedes up to 100 mph”.

Gary Vaynerchuk said it best:

“When someone says something nice about you, and you retweet it, you’re bragging, asshole!” -@garyvee

You can also follow @humblebrag on Twitter.  Email Humblebrag@gmail.com with any leads on any humblebrags. (NOTE: Humblebrags are different from brags. Do not send brags.) Thanks!